1) A passive audience is used to describe audiences who don't interact with the media product. 2)An active audience is an audience that does interact with the media product. 3)The hypodermic needle theory states that all audiences are passive and absorb all of the information the media bestows on them without any thought.This was believed in the 1930s when the media became more prominent in society. 4) INFORMATION/SURVEILLANCE The national geographic because it informs people about wildlife IDENTITY East-enders because it shows the lives of working class Londoners so a lot of people can relate to it. DIVERSION/ENTERTAINMENT Call of Duty because it is totally unlike everyday life so the player can switch off from their lives and immerse themselves in the game. RELATIONSHIPS The Thor movie franchise as many people are attached to the characters Thor and Loki as well as the actors Tom Hiddleston and Chris Hemsworth. 5) The relaxing music helps people switch off from their everyday lives and totally immerse themselves in the world of blue planet. Furthermore, the vibrant colours highlight how interesting and different the underwater world is compared to ours.David Attenborough's soothing voice brings people together as he is a national treasure who has trademarked his voice.
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